That is why paid apps, or apps with in-app purchases, are more likely to become apps featured on the app stores, especially if those apps have high ratings and are available for other Apple products, such as the iPad or the Apple Watch. As with any commercial company, Apple is interested in revenue and in creating the image of iOS as a platform with high-quality apps and games. What kinds of apps usually get featuredĪpple doesn’t pick up apps randomly. We made an analysis of what those apps and games have in common and found some patterns that can help you to better how to get your app featured in the app stores. This is what happened to every app that was included in the daily collection or got the App of the Day card, which is why developers dream about it. Increased number of downloads after the app got featured These collections often feature apps related to the theme of the day, such as holidays or different local events. They tell us how an app or a game can improve our reality, attract new users, and help us find out more about new releases. These are unique stories and collections that have been chosen by the Apple editors: new games, apps, custom collections and developers’ stories. Starting with iOS 11, Apple now publishes lists of apps and games on their main page.
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